Here at USB2U we are proud to announce the launch of our brand new Promotional Ring Light. But what exactly are promotional ring lights, and what were they designed for? Ring lights, otherwise known as selfie ring lights, are small circular LED lights that attach to your smartphone, giving you the best lighting possible when taking a picture on “selfie mode”. Ring lights have become increasingly popular over the past few years, possibly due to the increase in social media influencer marketing.
Ring Lights for Social Media Influencer Marketing
Influencer marketing is fast becoming one of the most effective paid advertising methods for businesses. According to the BCMA, there are over 44 million influencers and over 1200 platforms worldwide, with the influencer marketing industry expected to be worth $10bn in the next few years.[1] Brand ambassadors, otherwise known as “influencers”, have the power of persuasion over an already engaged audience, who most likely follow them because their views, aspirations, interests and passions fall in line with their own.
To become an influencer, one doesn’t need very much in terms of equipment and can often work from home or on the go. All you need is a strong brand image and bucket loads of creativity. One of the keys to success when creating content for social media is making content aspirational – but what exactly is it that has the power to transform good content into great content?
You see where we’re going with this – it’s all about the lighting. Having the correct lighting can transform an “OK” image, selfie or video into a swoon-worthy, aspirational shot; the perfect recipe for getting the most clicks and return on your efforts. Many influencers, particularly those prevalent in the fashion and beauty industries, will swear by their freestanding ring lights to help them get the perfect light on selfie mode. Often, these types of ring lights will be the large, tripod style ones with a built in holder for an iPhone.
Low Cost Promotional Ring Lights
Here at USB2U, we have put a promotional spin on the popular freestanding LED ring light to create a miniature version which attaches to your smartphone. Whether you’re already a whizz on social media or if you’re just a novice wanting to make your self portrait as favourable as possible, these branded ring lights will transform your selfies.
It might be small in size, but the three different LED light settings on the Promotional Ring Light deliver mighty results. Simply attach the selfie light to your iPhone or other smart device using the spring-loaded clip, and press the button on the back 1-3 times to achieve the perfect hue.
Personalised Selfie Ring Lights
The beauty of a new USB2U product being launched is that usually we have plenty available in UK stock, meaning you can pitch this idea to your boss or client and create a campaign to start delivering instant results. It’s no different with the new Promotional Ring Light. We have plenty in stock NOW in both black and white colourways, and can print them with a company logo in as little as 24 hours. Our in house design team are on hand ready to show you what the new selfie ring lights might look like with your company logo, so what are you waiting for? Get in touch today to request a visual proof / mock up with your logo and our friendly team can tell you more about the new Promotional Ring Light and how they create the perfect selfie for themselves!
[1] https://www.thebcma.info/